Smartphone-based radio broadcasting: a practical outlineGetting Started with Mobile Radio BroadcastingSouth Africa's listening habits are shifting; mobile streams now account for more than a third of daily radio time. The idea of a studio in your pocket is no longer a...

Strategic framework for radio ads in the film industryAudience profiling and targeting for cinema radio campaignsIn the theatre between scenes, a well-timed radio ad for movies can become a beacon in the dim glow of a South African cinema queue. A veteran copywriter...